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Glossary
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Glossary |
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- Header / Headings -
- HTML terminology. These are standard HTML tags such as <h1> and <h2>. Most search engines give extra weight and importance to text found within these tags. It is also considered good practice to use headings within your website.
- Hidden Text -
- Text on a website that is hidden to humans but is visible to search engines. Simple tricks such as using the same background color for the text color, or more elaborate ones using CSS can be used to obtain this effect. All search engines see hidden text as spam, and if caught, your website could be banned from search engines.
- Hit -
- Depending on the context, a 'hit' can mean different things. A hit occurs every time a file on a website is accessed. With a single webpage having links to multiple images and embedded files, a single page load can cause multiple hits. For example, a page with 10 images will count as 11 hits (10 images and the page itself). In the context of a search engine, a hit is the number of clicks sent from a search engine to a particular webpage.
- HTML -
- This is an acronym of Hyper Text Markup Language - it is the primary markup language used to create websites.
- HTML Tags -
- Tags used by HTML, e.g. <strong> for bold text, <body> defining the body of the website etc.
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